Are there people out there who are trying to fight type two diabetes, cholesterol, cancer, things that are really critical, right? It’s not just about how you’re, you know, looking or feeling it’s about, you know, the, the clock is ticking, right? If you don’t actually figure out what you’re putting into your body and how your body is responding, respond to it. I thought, why is it when people talk about these diets? Why isn’t there more conversation around the new neatness and how somebody is processing sweets? I saw it so clearly. But as you and I discussed it, it was it. I was one of the only once I would talk to friends of mine in the medical profession about what I was seeing. They’d say, oh, that’s really interesting. I think that you’re onto something but it was not proven. I felt like I was given this journey to go on to go and seek and I think more than anything that’s something that I always say to people that instead of trying to figure out, you know why you’re why you’re thinking this way or being frustrated by something. Taking that time to go on this journey is a very, very powerful thing. And yet most people don’t want to deal with the headache. They don’t want to learn right? They don’t want to deal with it. their frustrations and they have too many other things to do. And, frankly, they shouldn’t become entrepreneurs. Because I think that the journey of an entrepreneur is a seeker is a disrupter is somebody who is against the grain, I guess it is the best way I can think of to describe it.

Why Undaunted?

Gaurav: Why did you call this book Being Undaunted: Overcoming Doubts and Doubters? Why did you choose this theme to write about?

Kara: Yeah, well, I, first of all, this, this was a book that stemmed out of many years, really the last six years of journaling and thinking about some different questions that entrepreneurs or want to be entrepreneurs were asking me about. And I felt like there was this kind of mystery that was out there amongst people that maybe had made it and in some people’s minds, or had you had gone and, and done it the right way that that kind of was getting in the way of other people moving forward. And I thought, if people would actually live undaunted, maybe they would go out and try more things, because it really stems back to, things can’t happen. companies can’t be made products, new products, new services can’t actually be developed. 

CNN can’t be developed. Apple computers can’t be developed. All of the AOL all of these different things unless somebody actually takes a chance and tries to go out and do something. Now, are those fearless risk takers? Maybe? Or were they curious? They just decided to start to build on something and then people, consumers liked it. They wanted to purchase it, they wanted to borrow it, they wanted to have some sort of affiliation with it. So I thought, over time, I started to see the connection. It didn’t matter what industry I had been in, I had been in these people that I, I knew or or had read about. They, they were, they were not fearless risk takers. They were just people who were just trying to try and they weren’t afraid of failure. They had lived undaunted, they had moved forward in a way that probably a lot of other people wouldn’t, because they feared failing. Those people feared failure. They didn’t view themselves as a risk taker. They wanted the rules to be written for them. They wanted the map. And, and what I believed is that if I could actually share my own story through my own journey, how I didn’t have all the answers. There’s different chapter headings, for example, fly the airplane as you’re building it. Maybe not literally. Hopefully not, but there’s a thing I learned along the way that you, you try to get your product into the market, you’re going to have mistakes along the way, things aren’t going to be perfect, but you’re going to learn from those things. And I think that those are things that seem so obvious to me, maybe seem so obvious to other entrepreneurs. 

Yet, for people who haven’t started work for people who are in it right now, and are trying to come out with the perfect product before they launch it, I, you know, my, my message to those people is, you have to just get it out of the gate, because you’re going to learn a lot of things about it, it really isn’t perfect, even when you think it’s perfect. And so again, through my own journey, through my own stories, I felt like I could really share a lot.